During a 20+ year career in media, 2024/25 Atwood Chair of Journalism Brad Hillwig has explored nearly every aspect of the art and business of storytelling. In a world of rapid news cycles, instant reactions, and evolving technologies, Hillwig shares why the timeless craft of storytelling might be more valuable than ever and offers important lessons for navigating the modern media landscape.

Hillwig is an award-winning filmmaker and communications professional driven by the art of innovative storytelling. In 2021, Brad launched Greatland Studios, a startup production company built around authentic, community-based documentary storytelling. Brad holds an MBA from UAA (2010). Please visit our Website for his complete bio.